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Project Name

Implemented a Scalable and Secure Solution to Enhance Client Relationship Efficiency for Real Estate Industry

Industry
Real Estate
Technology
Salesforce | WhatsApp Business Cloud API | Facebook Business Suite

Client Overview

Our client runs a real estate and construction business. They specialize in residential, commercial, and plotted developments. Renowned for their dedication to quality and innovation, they have established themselves as a prominent leader in the industry.

Challenges

The client approached us to deploy a scalable and secure solution that could effectively tackle their challenges and improve efficiency in managing client interactions. Key challenges faced by the client include:

  • Manage a large number of messages every day with different queries that need quick and timely responses.
  • To ensure consistent follow-up actions and send timely reminders to clients for enhanced engagement.
  • Caters to diverse communication needs tailored to buyers, sellers, and other real estate agents for effective interaction.
  • Faced challenges in promptly providing updates on properties, price alterations, and market trends to clients for informed decision-making.
  • Effectively organized and utilized a vast client database to streamline operations and improve customer service.
  • Dealt with security risks associated with current third-party services.
  • They needed a secure communication platform to protect personal contact details and maintain client confidentiality.
  • Manual process inefficiencies were evident due to over-reliance on manual processes for managing and responding to messages.

Solution

We resolved the client’s issues by providing our Salesforce Messaging app. It helped the clients by:

  • Automated responses and workflows were configured to ensure quick and relevant replies based on incoming message responses.
  • Scheduled follow-ups and reminders for clients and staff were implemented to improve efficiency and lead conversion.
  • Real-time alerts were utilized to instantly notify clients about new listings or changes in their area of interest, enhancing client engagement.
  • Data management was improved by reducing errors through automation.
  • Enhanced CRM integration by synchronizing data and communications with existing systems.
  • 24/7 Ninjabot support was provided for round-the-clock messaging assistance to resolve routine inquiries and client engagement.
  • Advanced security features were implemented to ensure complete control over data and enhance data protection without the need to share personal numbers.

Conclusion

After integrating our Salesforce Messaging App, a client effectively resolved their key issues and received various benefits.

  • Response time went from 24 hours to 1 hour, resulting in a 96% reduction.
  • Client satisfaction scores increased from 3.5/5 to 4.7/5, marking a 34% rise in satisfaction levels.
  • Client satisfaction increased by 34%, rising from 3.5/5 to 4.7/5.
  • The lead conversion rate increased by 80%, from 10% to 18%.
  • Data entry errors dropped by 90%, reducing from 5% to 0.5%.
  • Security incidents decreased by 91.67%, falling from 15 incidents per year to just 1 incident per year.
  • Client retention rates improved by 32%, increasing from 60% to 92%.

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