Category: Sales and Marketing

SMS marketing is still one of the most powerful tools in your outreach arsenal. With open rates as high as 98% and most texts read within minutes, it’s a channel no business should ignore. But here’s the catch: just sending an SMS isn’t enough—you need to make it count. That means writing SMS messages that… Continue reading 8 Tips for Crafting High Impact SMS for Better Open Rates

Event planning is a complex endeavor involving numerous moving parts—from coordinating logistics to ensuring effective communication with attendees. Without the right tools, managing these aspects can become overwhelming. Integrating SMS for event management within Salesforce offers a streamlined solution, enhancing efficiency and attendee engagement with automated, targeted, and timely updates. The Modern Challenges of Event… Continue reading SMS for Event Management: A Comprehensive Guide for Planners

In today’s digital-first world, the difference between retaining and losing a customer often comes down to how fast you respond. With increasing reliance on mobile devices, customers want instant resolutions and proactive communication. Unfortunately, traditional methods like email or portal-based ticketing can’t keep up.  That’s where SMS within Salesforce Service Cloud can be a game… Continue reading SMS for Instant Customer Support: A Complete Guide for 2025

In today’s transformative landscape, overflowing inboxes are more than just an inconvenience—they’re a barrier to effective customer communication. Data suggests that an average person receives 120 emails in a day. While email open rates hover around 20-30%, studies have shown that SMS messages boast an impressive open rate of over 98%, with most messages being… Continue reading Email vs. SMS Marketing for Salesforce Users: Which Channel Wins?

Did you know that 75% of customers expect a consistent experience across multiple channels, yet only 30% of businesses deliver it effectively? Additionally, research by Microsoft shows that 96% of consumers say customer service is crucial in their choice of brand loyalty. In today’s transformational landscape, companies that are not opting for a multichannel messaging… Continue reading Why Multichannel Messaging is the Future of Customer Support

Clever marketing is the key to success for any retail business. Communication is crucial to increase customers and turn potential customers into prospects. With digital advancement, SMS has become one of the unparalleled solutions to engage with customers and turn them into loyal customers. There are 292 million people who rely on messaging applications for… Continue reading Automate Your Retail Business Communication with AI-Powered SMS App for Salesforce

In today’s fast-paced world, companies are supposed to connect with customers on a regular basis and give a personalized touch with every interaction. Majorly for retail businesses, meeting these expectations is key to standing out in a crowded marketplace. In this scenario, using SMS as a marketing tool for retail businesses can be the best… Continue reading How Retail Businesses Can Use SMS for Personalized Promotions

In this fast-paced world of customer engagement, providing prompt and correct responses is highly crucial. In the middle of millions of distractions, keeping you engaged for a particular service or product can be a cumbersome task. Slow replies can mean missed opportunities and unhappy customers.  Well, have you ever imagined having access to a Salesforce… Continue reading How Einstein Copilot Can Boost Your Customer Engagement with AI Capabilities

Digitalization has always been taken into consideration for centuries, but the COVID-19 pandemic has played its part with its unprecedented challenges. As people move forward with dealing with the massive effects of COVID-19, e-commerce has grown exponentially, putting a strain on traditional brick-and-mortar stores. CoronaVirus can be named “Retail Apocalypse.” According to Statista, in 2024,… Continue reading Optimize Delivery Tracking and Customer Updates with Automated SMS Alerts in Salesforce Using Lead Manager Ninja

From the 90’s to 2024, we’ve witnessed differences in technology, method, applicability, customers, and so on. Now, keeping track of everything has become slightly easier in comparison to the old days. Now, customer engagement has become a major and significant segment for the companies. In today’s blog, we will dive into how the best customer… Continue reading Boosting Customer Engagement in Retail with Multichannel Messaging Solutions